In close collaboration with Stephan Dimu, Head of BOSS Content, we at OFFICINA developed the visual concept for the BOSS Journal.

The L.A. EDITION Summer 2024 marks a fresh evolution of the BOSS Magazine format, now reimagined under the new title BOSS Journal. Inspired by the energy and aesthetics of Los Angeles, the visual direction blends editorial clarity with bold storytelling—celebrating individuality, ambition, and a sun-drenched sense of ease.

Our approach focused on creating a flexible yet elevated design framework that reflects the brand’s evolving identity while remaining rooted in its premium heritage.